Stay Unrelated is a clothing brand co-founded by Will and AJ in 2021. Since its inception, the brand has experienced significant growth and success. The inspiration for the brand stemmed from the founders' shared vision of creating a clothing line, which they ultimately turned into reality by forming Stay Unrelated together.

The brand name "Stay Unrelated" was chosen intentionally to convey the idea of maintaining a clear separation between two things or people. In this context, the name signifies the founders' desire to keep their brand distinct from other clothing lines and to foster a sense of individuality and independence among their customers. When asked about the name, the founders explain that "Stay Unrelated" represents the idea of maintaining distance and separation in order to stand out and remain true to oneself.